Promotional Bunting: Copywriting & Design

Service fee: RM2,500 per design

Development of one print-ready bunting design based on the client brief and discovery meeting

Final deliverable

• Final output: Print-ready artwork
• Allowance: 1 design, 1 size

Detailed scope of work

1. Discovery Meeting
   Clarify the audience, display environment, main message, CTA and mandatory information
   Output: Discovery notes
   Allowance: Up to 30 minutes

2. Brief & Source Review
   Review supplied product information, brand guidelines, logos, imagery and print specifications
   Output: Internal brief
   Allowance: 1 design

3. Content Direction
   Define the main communication angle, headline hierarchy and intended audience action
   Output: Content direction
   Allowance: 1 direction

4. Visual Copywriting
   Write or refine the headline, key benefit, supporting copy and CTA
   Output: Bunting copy
   Allowance: Up to 80 words

5. Bunting Design
   Design one vertical bunting using the supplied brand identity and approved information
   Output: Designed artwork
   Allowance: 1 direction

6. Print Preparation
   Prepare bleed, safe area, crop marks, colour mode and export settings according to supplied specifications
   Output: Print-ready file
   Allowance: 1 size

7. Consolidated Revisions
   Revise copy and design based on consolidated client feedback
   Output: Updated artwork
   Allowance: 2 rounds

8. Final Artwork Export
   Export the approved artwork for printer handover and digital preview
   Output: Print PDF + JPG preview
   Allowance: 1 final package

Service boundary

Work outside the stated deliverables or allowances is quoted separately and added to the Sales Order only after approval.