Promotional Bunting: Copywriting & Design
DETAILED DELIVERABLES
Scope of work
Included services, deliverables and allowances for this service. Any monthly or total-package quantities apply to the periods stated below.On smaller screens, scroll across the table to view all columns.
| Item | Scope & responsibilities | Deliverable | Allowance / basis |
|---|---|---|---|
| 01 |
Discovery Meeting
Clarify the audience, display environment, main message, CTA and mandatory information |
Discovery notes | Up to 30 minutes |
| 02 |
Brief & Source Review
Review supplied product information, brand guidelines, logos, imagery and print specifications |
Internal brief | 1 design |
| 03 |
Content Direction
Define the main communication angle, headline hierarchy and intended audience action |
Content direction | 1 direction |
| 04 |
Visual Copywriting
Write or refine the headline, key benefit, supporting copy and CTA |
Bunting copy | Up to 80 words |
| 05 |
Bunting Design
Design one vertical bunting using the supplied brand identity and approved information |
Designed artwork | 1 direction |
| 06 |
Print Preparation
Prepare bleed, safe area, crop marks, colour mode and export settings according to supplied specifications |
Print-ready file | 1 size |
| 07 |
Consolidated Revisions
Revise copy and design based on consolidated client feedback |
Updated artwork | 2 rounds |
| 08 |
Final Artwork Export
Export the approved artwork for printer handover and digital preview |
Print PDF + JPG preview | 1 final package |
COMMERCIAL CONDITIONS