{"product_id":"directed-short-reel-content-set-15-30-seconds","title":"Professionally Directed Reel Production (15–30 Seconds)","description":"\u003cp\u003e\u003cstrong\u003eService fee:\u003c\/strong\u003e RM3,500 per reel; minimum 6 reels\u003c\/p\u003e\u003cp\u003eDevelopment and production of one professionally directed vertical Reel using a mirrorless or cinema-style camera, controlled lighting, dedicated audio and more developed post-production\u003c\/p\u003e\u003ch3\u003eFinal deliverable\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFinal output:\u003c\/strong\u003e 1 professionally edited vertical Reel + caption\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 set, minimum 6 sets\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eDetailed scope of work\u003c\/h3\u003e\u003col\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eBrief \u0026amp; Source Review\u003c\/strong\u003e\u003cbr\u003eReview the objective, subject, supplied information, references, brand guidelines and intended CTA\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Internal content brief\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 topic\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eContent Direction\u003c\/strong\u003e\u003cbr\u003eDefine the audience angle, content hook, central message, narrative approach and intended response\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Content direction\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 direction\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eReel Concept\u003c\/strong\u003e\u003cbr\u003eDevelop one directed creative execution aligned with the campaign or content objective\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Reel concept\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 concept\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eShort-Form Script\u003c\/strong\u003e\u003cbr\u003eWrite the spoken dialogue, voice-over or scene-based content for the Reel\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Production script\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e Up to 90 words\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eScene Structure\u003c\/strong\u003e\u003cbr\u003eBreak the script into individual shots, scenes, actions and text requirements\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Scene breakdown\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e Up to 8 shots\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eShot List\u003c\/strong\u003e\u003cbr\u003eDefine framing, camera movement, presenter action and supporting B-roll requirements\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Production shot list\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e Up to 8 shots\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003ePre-Production Coordination\u003c\/strong\u003e\u003cbr\u003eCoordinate the filming schedule, client-provided location, presenter availability, props and production requirements\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Production checklist\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 arrangement\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eProfessional Videography\u003c\/strong\u003e\u003cbr\u003eRecord vertical footage using a professional mirrorless, DSLR or equivalent video camera\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Professional raw footage\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e Shared shoot session\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eCreative Direction\u003c\/strong\u003e\u003cbr\u003eDirect presenter delivery, action, visual composition, pacing and overall execution\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e On-set direction\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 concept\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eCamera Operation\u003c\/strong\u003e\u003cbr\u003eOperate the camera, lenses, framing, movement and technical recording settings\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Camera operation\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e Up to 1 hour per Reel\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eProduction Assistance\u003c\/strong\u003e\u003cbr\u003eSupport equipment setup, lighting, continuity, props and basic production logistics\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Production support\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e Shared shoot session\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eProfessional Audio Capture\u003c\/strong\u003e\u003cbr\u003eRecord presenter dialogue using a wireless, lavalier or directional microphone\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Recorded dialogue\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e Up to 2 speakers\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eControlled Lighting\u003c\/strong\u003e\u003cbr\u003eSet up basic professional lighting suitable for the selected location and concept\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Up to 2 lighting setups\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e Included\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eSupporting B-Roll\u003c\/strong\u003e\u003cbr\u003eCapture product, environment, action or detail shots required by the approved shot list\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e B-roll footage\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e Up to 5 B-roll shots\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eVideo Editing\u003c\/strong\u003e\u003cbr\u003eSelect footage, assemble the narrative, refine pacing and apply appropriate transitions\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Edited Reel\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 15–30 seconds\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eBranded Text Treatment\u003c\/strong\u003e\u003cbr\u003eAdd designed headlines, labels, key messages and CTA text based on the existing brand identity\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e On-screen graphics\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e Up to 8 text frames\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eSubtitle Treatment\u003c\/strong\u003e\u003cbr\u003eAdd formatted, burnt-in subtitles in the master language\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Subtitled video\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 language\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eColour Grading\u003c\/strong\u003e\u003cbr\u003eApply a consistent visual grade to enhance tone, contrast and brand alignment\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Colour-graded video\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 video\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eAudio Mixing\u003c\/strong\u003e\u003cbr\u003eBalance dialogue, background sound and music; perform standard audio cleanup\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Mixed audio\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 video\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eLicensed Background Music\u003c\/strong\u003e\u003cbr\u003eSelect one royalty-cleared music track from the agency’s standard library\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Music integrated\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 track\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eCaption Writing\u003c\/strong\u003e\u003cbr\u003eWrite the posting caption, CTA and relevant hashtags\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Master caption\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 caption\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eInternal QA\u003c\/strong\u003e\u003cbr\u003eCheck edit continuity, subtitle accuracy, colour, audio, brand consistency and export quality\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e QA-approved video\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 check\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eConsolidated Revisions\u003c\/strong\u003e\u003cbr\u003eRevise the edit based on one consolidated set of client feedback per round\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e Updated Reel\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 2 rounds\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003e\u003cstrong\u003eFinal Export\u003c\/strong\u003e\u003cbr\u003eExport the approved Reel for Facebook and Instagram publishing\u003cbr\u003e\u003cstrong\u003eOutput:\u003c\/strong\u003e MP4, 1080 × 1920 px\u003cbr\u003e\u003cstrong\u003eAllowance:\u003c\/strong\u003e 1 master file\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\u003ch3\u003eService boundary\u003c\/h3\u003e\u003cp\u003eWork outside the stated deliverables or allowances is quoted separately and added to the Sales Order only after approval.\u003c\/p\u003e","brand":"Foxar Athon","offers":[{"title":"Default Title","offer_id":47969975861426,"sku":"META004","price":3500.0,"currency_code":"MYR","in_stock":true}],"url":"https:\/\/www.foxarathon.com\/products\/directed-short-reel-content-set-15-30-seconds","provider":"Foxar Athon","version":"1.0","type":"link"}